![]() ![]() Open captions are sometimes referred to as “burned in” or “baked in” because they are a permanent fixture in a video. There are two main styles of captions when it comes to video content: Open captions and closed captions. What Are the Different Kinds of Captions? Other audience members benefit, as well, including individuals with ADHD or other auditory processing disorders. Viewers who are Deaf or hard of hearing benefit significantly from captioned content. Because captions offer a comprehensive representation of a video’s entire audio track, they are useful as a tool for improving accessibility. For example, captions include non-speech audio elements like sound effects, pauses, music cues and more. On the other hand, captions represent all of a video’s audio elements. These viewers require the text version of audio elements other than speech that contribute to a video’s messaging and help to convey plot points. ![]() However, subtitles do not necessarily offer an equitable viewing experience for those who are Deaf or hard of hearing. Instead, these audience members only need a visual representation of the actual dialogue. For instance, many viewers don’t need text to convey things like a knock on a door or a barking dog. These viewers can still follow a video’s audio track in real-time. For this reason, they are most valuable for audience members viewing the content in a non-native language. Subtitles work to convey only the spoken text of a video. However, there are actually some significant differences between these two methods of converting audio to text. When discussing your options for captioning video content, it is not uncommon to see media platforms use the terms “subtitles” and “captions” interchangeably. Here are some of the ins and outs of adding captions to content in iMovie. Captioning video content is one of the best ways for creators to reach more diverse audiences and support accessibility standards and guidelines. This program comes pre-installed on many Apple products and is a user-friendly platform for editing and exporting video content.Ĭontent creators are under immense pressure to grow their audience while staying on top of the latest trends and accessibility best practices. iMovie is the in-house video editing software for macOS, iOS and iPadOS devices. If you’re an avid Apple user, odds are you’re familiar with iMovie. ![]()
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